SEO Audit checklist (Updated 2017)
ON-SITE SEO CHECKLIST
Titles are unique for each page?
Titles length is between 50 – 65 characters?
Description tag is between 150-160 characters?
Description tag is not keyword stuffed?
URLS are SEO friendly?
H1 Headings for title?
Use of H2 and H3 for subheadings
Small paragraphs and use of bold, italics
Is there a unique logo for the web site?
Is there a favicon?
Content on the web site is fresh?
Content length on post pages?
Content optimized for featured snippets?
Internal linking – Do you link internal pages?
Internal linking – Use of anchor text (is it varied?)
Trying to rank for high competitive keywords?
Is there an ALT tag for all images?
Are image files names descriptive?
Image file size is optimized?
Blog comments have …
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