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Posted by JoyHawkins

I decided to write this article in response to a recent article that was published over at CBSDFW. The article was one of many stories about how spammers update legitimate information on Google as a way to send more leads somewhere else. This might shock some readers, but it was old news to me since spam of this nature on Google Maps has been a problem for almost a decade.

What sparked my interest in this article was Google’s response. Google stated:

Merchants who manage their business listing info through Google My Business (which is free to use), are notified via email when edits are suggested. Spammers and others with negative intent are a problem for consumers, businesses, and technology companies that provide local business information. We use automated systems to detect for spam and fraud, but we tend not to share details behind our processes so as not to tip off spammers or others with bad intent.

Someone might read that and feel safe, believing that they have nothing to worry about. However, some of us who have been in this space for a long time know that there are several incorrect and misleading statements in that paragraph. I’m going to point them out below.


“Merchants are notified by email”

  1. Google just started notifying users by email last month. Their statement makes it sound like this has been going on for ages. Before September 2017, there were no emails going to people about edits made to their listings.
  2. Not everyone gets an email about edits that have been made. To test …

    You can read the full article at Moz Blog

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    Posted by JoyHawkinsI decided to write this article in response to a recent article that was published over at CBSDFW. The article was one of many stories about how spammers update legitimate information on Google as a way to send more leads somewhere else. This might shock some readers,...